Zero rating poses a conundrum for net neutrality advocates around the world

The trade-offs globally for affordable internet access are tricky. “Zero rating” provides free data for some sites and services, but not all. Image: iStock.com/nadla In November 2014, the political landscape fundamentally shifted when President Barack Obama made a public statement in favor of strong net neutrality rules. The president urged the Federal Communications Commission (FCC) […]

Bots Now Outnumber Humans on the Web

Getty ImagesDiogo Mónica once wrote a short computer script that gave him a secret weapon in the war for San Francisco dinner reservations. This was early 2013. The script would periodically scan the popular online reservation service, OpenTable, and drop him an email anytime something interesting opened up—a choice Friday night spot at the House […]

4 things to know about Twitter’s built-in analytics

Here are a few points to remember when using Twitter’s native analytics to gather info on your brand’s social presence. Everyone’s hungry for data. That’s especially true when it comes to social media.There are plenty of free management and analytics tools to get you started as you get a handle on tracking and benchmarking your […]

Five free tools for producing professional-quality videos

Introduction To be competitive, businesses need to promote themselves in multiple ways. And as modern society has developed a short attention span and become highly social-centric, many businesses are developing a video strategy to aid in marketing. Most small companies don't have the budget for the industry standard video editors (nor the time to learn […]

Google Knowledge Graph Could Change Search Forever

Google has a confession to make: It does not understand you. If you ask it “the 10 deepest lakes in the U.S,” it will give you a very good result based on the keywords in the phrase and sites with significant authority on those words and even word groupings, but Google Fellow and SVP Amit […]